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Under the dual effects of global population aging and the COVID-19 pandemic, problems related to the cognitive impairment and psychological health care of older adults require immediate attention. Many consumers wish to improve their health concentration and recover stamina through convenient and simple means, such as by using functional food products or dietary supplements. 
Many functional food products that support brain function and mental health are available on the market. Under the topic of “health-promoting knowledge amid modern concerns,” we can understand the operations of markets focusing on mental and physical health care according to relevant research, such as new product surveys and market reports1. Consumers’ focus on the markets is also analyzed. We look forward to expanding the market with you.

A. Food Product Trends Under the Effects of Population Aging and The COVID-19 Pandemic

1.The COVID-19 Pandemic has Highlighted the Importance of Maintaining Physical and Mental Health

Following rapid global population aging, people have paid increasing attention to memory decline and brain degeneration. According to World Health Organization statistics, 10 million individuals are newly diagnosed as having brain degeneration every year, indicating an average of 1 new diagnosis every 3 seconds. In the United States, 1 out of every 6 women and 1 out of every 11 men aged 65 years or older have dementia. Estimation indicates that by 2050, the global population with dementia will reach 152 million people, and Asia will exhibit the highest population with dementia, followed by the Americas and Europe2. In 2030, the population with dementia in Asia is expected to reach half of the global population with dementia. The substantial medical costs and care burden associated with from dementia will become a major social concern.

The number of people with brain and emotional health–related problems, such as depressive disorders, anxiety-depressive disorders3, and insomnia4, increases with economic development. Mental health awareness has increased among consumers, increasing the global consumption of dietary supplements.

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